Articles

First principles thinking is wasted on a date picker. It pays one level up, in the brief, where real constraints and old habits both arrive as "we have to".

Goodhart's law is usually read as a warning about people gaming metrics. In product design, a number can reward a worse product with nobody cheating.

OpenAI's GPT-6 Astra arrived on my plan while I was writing this, so I pointed it at my own website. Here's what happened and what I think it means for design.

People arrive with an idea of how your product works before they see a screen. When your structure disagrees, they work around you. Here's how I look for that.

Removing steps is the default instinct in product design. In flows where the action can't be undone, the step you delete is often the one holding the whole thing up.

Internal tools get the leftover design budget and the leftover thinking. They're also where the business actually runs, and where good design pays back fastest.

Once the audience is large enough, every default becomes a policy and every edge case happens thousands of times a day. Here's how I try to keep that real.

Most design systems don't fail on craft. They fail because nobody decided who's allowed to change them, or what happens when a team needs something new.

The further I get in this job, the less of my week goes into drawing. Here's what fills the space instead, and where I think drawing still matters.